Why does coaching cost so much?

Say a plumber comes to your house and spends five hours unclogging your toilet. He hands you a bill for $250, which works out to be an hourly rate of $50/hour. Overall, he provided you with a great value in doing something he was experienced with, and took the guess work out for you…

That’s a pretty good analogy, but keep in mind that tweaking plans, making calls and sending emails aren’t all a coach spends time doing- the coach is responsible for -and always keeping in mind- the best interest of your fitness and wellbeing.  $250/month is in no way overpriced and coaching should not be undersold.

Another analogy: if big-box stores sold coaches, would you buy one?

Do you offer discounts?

I mainly do coaching for fun- because I love it and see the need. Discounts get ugly and seemingly unfair, so I’ve had to adopt a rule to only discount for long-terms commitments. Commitments help strengthen the relationship and enhance the coaching, so it usually comes as a benefit to both of us.

 Do you offer a money-back guarantee for coaching services?

No. Let’s take the time to develop the coach-athlete relationship. Tell me everything. Measure everything. Record everything. Make notes and ask questions. If we’re in this together, I’m committed to using all the information you give me to make you better.

How many athletes do you coach at one time?

I’ve had as many as nine full-time athletes, which was too many. I won’t do that again. Don’t be offended if I don’t have the time to coach you, but I’d be happy to discuss options.

I know coaches who have no formal education in exercise science. Why does it matter that you do?

I’d be apprehensive about hiring an accountant with no accounting degree or similarly, representing myself in court. Education on a topic provides the background information to make judgement based on facts and inner workings instead of on personal experience; it’s a plus if you can combine the two. You don’t want to see my student loan bill for learning things I couldn’t learn on the race course. Similarly, higher education has taught me what I don’t know, and I always seek advice from someone experienced when it’s needed.

Why should I pay for monthly coaching when I can buy a training plan?

The best place to start is by purchasing a 12-week training plan and sticking to it. Can you do it? Do you enjoy it? Often times, these can be just as effective as being coached full-time- especially when combined with consulting. Generally speaking, training plans need only small tweaks to tailor your needs. I strongly suggest training plans and strongly suggest consultations.

I’ve been tracking my CTL, IF, smh and lol; they say I won’t race well. What gives?

People generally find these to be fun numbers to look at, but I don’t. Sometimes they fit in well with how your training is going, but that’s not always the case. They are sometimes unfounded metrics that someone makes money from. Common sense and judgement from an experienced holistic approach can be good.

Should I use a heart rate monitor?

Yes. They are pretty cheap these days. You can find them at most bike shops or fitness stores, plus online

Should I use a power meter?

Yes. We talked about power meters for mountain biking here.

Should I use a brake power meter?


Should I cover up the fuel gauge in my car and fill up when and how much I deem necessary?


Hardtail or full-suspension?


Can I buy a kit or stickers?

Send SASE for a free sticker. Send me an email about kits.

Create a website or blog at WordPress.com

Up ↑

%d bloggers like this: